Custom Promotional Gear


03 Oct 2012

This past weekend, our church participated in a local community fair where we had the opportunity to reach out to about 3000 of our neighbors. We had a total of 49 of our church family come out to walk in the parade and work in our booth where we had four cornhole sets that people could play for free. Our biggest goal of the day was to let the community know about our new theater campus that’s just a mile away from the fair. To do this, we first set up our booth with the A-frame banners shown here and got 1000 brochures from NextDayFlyers.com with all of the details of our church. By ordering the brochures in such a large quantity, it turned out to be MUCH cheaper than printing them in-house. (They looked GREAT too!)

Because there was such a big crowd at the fair, we wanted to make sure that everyone knew that we were there. To do this, we gave all of our volunteers a matching t-shirt with our logo on it. It looked really awesome to stand at a distance and see our shirts throughout the fair. It sparked curiosity and that was a good thing! We recently ordered 1000 t-shirts to use in our visitor packets on Sundays, so we already had plenty of them ready to use. For several years I have used a screen printing company that I was referred to by a friend. Their prices are simply amazing. Don’t judge them too much by their website. (www.centralscreenprinting.com) Instead, check out their prices here and give them a call at 1-800-693-3299.

Finally, we searched around the web for the perfect item to both throw out to the kids in the parade and to pass out to young families. We decided to go with mini-frisbees and they were a HUGE hit! We ordered 1000 of them printed with our church logo, location, service time, and website from www.underabuck.com. The kids absolutely loved them and we were able to talk to their parents about our church. I’d recommend these things to any church for a big event. The highlight was driving down the road as we were leaving the fair only to see a father and son playing with one of our frisbees in their front yard.

Some other promotional items that we’ve ordered since we launched our theater campus in February are these great tote bags, business cards, postcards, and pens. Something that I’ve learned throughout this process is that a lot of times these promotional items can become multipurpose if you take care of them. (Such as we used some spare tote bags to carry the frisbees and had our welcome banners at our booth.)

What kind of promotional gear does your church use?

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Kendall Conner

Kendall Conner serves as the Creative Pastor at Piedmont Chapel in Greensboro, NC. He is a graphic designer, video editor, and all-around media geek, but above all enjoys seeing lives changed. Together with his beautiful wife, Holly, they strive to use media to spread the message of Christ and equip others for ministry.

Comments

  1. This post definitely gives us ideas on what to use as promotional gear at our next community event. Thanks for the insight!

  2. Great post man. We’ve used all kinds of things here, too. Normal stuff like pens, shirts, invite cards, mugs, etc…and some crazy things like can koozies, bottle openers, and led finger lights…depends on the crowd I think! Swag can be fun…I was just at a conference a few weeks ago and came home with a usb drive, a mouse, headphones, alarm clock, a yo-yo, and mints…all for free! :)

    bt

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